To find out more about our services and how we can assist you in utilizing technology to spur growth and innovation, get in touch with us right away!
Services
navigation
Subscribe to our Newsletter
Copyrights © 2025 Ashreitech
- November 07, 2025
AshreiTech has officially signed a Memorandum of Understanding (MOU) with Business & Engineering Trend (BET) to deliver an Odoo ERP Implementation & Integration Project for their company, Bin Tariq Marine.
BET is Pakistan’s pioneer and largest fiberglass industrial & marine products manufacturing company, with a dominant footprint across the national marine ecosystem. Bin Tariq Marine, a division of BET, stands as Pakistan’s pioneer, market leader, and largest marine products company, recognized both locally and internationally for over 40 years.
Under this engagement, AshreiTech will conduct a complete system analysis, perform business process re-engineering, map existing workflows, customize and develop required modules, integrate Odoo with the Yamaha distribution system, enable user training, and drive the full implementation towards a successful Go-Live within the defined timeline.
The MOU was signed by Mr. Asad Ullah Chaudhry, CEO of AshreiTech, along with Hamza Bin Tariq, Chief Operating Officer of Business & Engineering Trend (BET).
“This partnership reinforces our commitment to building scalable, intelligent digital foundations for organizations. By enabling a modern ERP architecture for Bin Tariq Marine, we aim to uncover greater visibility, efficiency, and long-term operational value.”
— Mr. Asad Ullah Chaudhry, CEO, AshreiTech
“We look forward to working with AshreiTech as we elevate Bin Tariq Marine’s ecosystem through improved process alignment, stronger integration, and future-ready system capability.”
— Hamza Bin Tariq, Chief Operating Officer, Business & Engineering Trend.
With this MOU, both organizations move forward towards a stronger digital enablement roadmap, driving improved enterprise performance and sustainable operational growth for Bin Tariq Marine.
AshreiTech continues to invest in strengthening enterprise capability across its partner ecosystem by enabling technology-led modernization, scalable operational infrastructure, and future-ready business transformation across its portfolio and strategic alliances.